Masterplan Digital Portfolio

Complete Endurance Running

The Client

Complete Endurance Running was born out of a belief that becoming a better runner is not all about simply running more. Comprising three health and fitness professionals with over 30 years’ experience in the industry, they provide one-to-one coaching, comprehensive training plans and expert advice to those looking to improve their running.

The Goal

Complete Endurance Running’s original website was built on Squarespace, which they eventually outgrew – particularly as their archive of expert blogs expanded.

A fully customised new website was requested, specifically one which focused on their running articles, improved SEO, and had the ability to sell their marathon training plans to users.

The Results

Working closely with Marc at Complete Endurance Running, we built a bespoke new website in line with their requirements, including ecommerce functionality and a comprehensive, optimised blog archive.

This included the migration of almost 100 articles, which were reuploaded and optimised for SEO. This delivered strong results, with Complete Endurance Running seeing a 363% increase in organic search traffic and a 225% increase in overall site users in the year following launch.

The Testimonial

“From our initial meeting to the site going live, Jon has been great to work with throughout. He's extremely knowledgeable, diligent and professional. I'm delighted with my website and I thoroughly recommend his services.”
Marc Brown
Founder, Complete Endurance Running

Services Provided

  • WordPress website development
  • WordPress website maintenance
  • Content and SEO

See It In Action

complete endurance running website