Masterplan Digital Portfolio
Immaculate Beauty is a hugely popular beauty salon in Bexleyheath, Kent, which offers a wide range of treatments.
Whether you’re seeking a treatment to look your best at a special event, or just need some well-deserved pampering time, Immaculate Beauty has the expertise to provide a service to fit your needs and make you feel relaxed.
Unfortunately, their previous website was becoming increasingly neglected by its developer. As a result, most information on the website was out of date, including critical details such as opening hours and price lists.
A fresh new website was required, overseen by a company they could trust to deliver on an ongoing basis. It was to be a mobile-first build which put all the latest service information front and centre, brought to life by new professional photography of their stunning salon.
We delivered the digital glow up Immaculate Beauty needed! We plucked out the usable content from their old website and complemented it with all-new pages that ensured the website did justice to the quality of their services. Complementary SEO meta data was written and flowed into the site.
Seeing as the business is very active on Instagram, we opted to include their feed on the website. We also advised them on optimising their Google Business listing to ensure they showed up in relevant searches. To accompany this, we built a reviews page on the website which automatically pulls in the latest testimonials from their profile.
A tap-to-WhatsApp button was included in the mobile menu, making it easy for clients to contact Immaculate Beauty and book their appointments.
The website launched in July 2022 and we continue to work with Immaculate Beauty to keep their online home looking gorgeous!
- WordPress website development
- WordPress website maintenance